Global Product Owner with 15+ years of experience in Digital transformation & Adobe Experience Cloud.

Adobe Experience Cloud

Global Product Owner & Digital Transformation Leader

Let’s connect and bring your next big idea to life!

Ready to Listen !

– Feel free to reach out –

I’d be happy to connect and see how I can support you!

A peek into my world

Your Global Lead Digital Transformation

Greetings, I’m Guéna Cypriena Global Product Owner with a passion for driving digital transformation that merge strategy, creativity, and innovation. With hands-on experience from A to Z, I bridge the gap between high-level strategy and on-the-ground execution, turning complex ideas into impactful solutions.

I’ve often been called an INTRAPRENEUR, thriving within large organizations to push boundaries and lead high-impact projects. As a corporate adventurer, I navigate the corporate jungle—not with a machete, but with strategic vision and boundless energy! 

From art direction to web development, IT implementation to strategic oversight, my background across multiple domains gives me a unique perspective that truly sets me apart. I understand what it takes to do the work and to motivate those doing it.

And when I’m not leading global digital projects, I’m a single mom doing the classic ‘bring-your-child-to-work’ day with flair. Also, during my lunchtime, you’ll find me squeezing in a quick spin session to shake off the stress and get back to business with a smile.

What I do for my clients...

As an example at Allianz Trade, I’ve led multinational teams and driven Adobe Experience Platform migrations, transforming technical challenges into growth opportunities.

What I bring to the Table...

Digital transformation initiatives across leading Global Brands

Core Competencies

Proven Track Record in Digital Transformation

Multi-Country Complex Projects

Managed cross-regional digital projects involving multiple stakeholders for global brands.

Quality Project Management

Delivered large-scale digital projects on time, using Agile methodologies and Scrum leadership.

Product Application Expertise

Feature implementations that drove business results, such as increasing deals by 1.5X and profits by 30%.

Team & Stakeholder Management

Led diverse international teams, ensuring smooth collaboration between stakeholders across regions.

Skills Overview

Technical and Leadership Proficiencies

Adobe Experience Cloud

Proficient in Adobe Experience Cloud for digital marketing and customer engagement.

Agile Leadership/Scrum

Experienced in Agile methodologies, enhancing team collaboration and project efficiency.

Generative AI

Knowledgeable in using generative AI tools to innovate processes and improve workflows.

Data Analysis Tools

Skilled in data analysis tools for informed decision-making and optimizing strategies.

CMS Experience (AEM)

Extensive experience with Adobe Experience Manager for effective content management and delivery.

Trusted Industry Voices

Recognitions by Industry Leaders

Recommendations

Endorsements from Global Leaders

Yann Le Goff

Senior Program Manager – Digital transformation at Allianz Trade

October 2024

I had the pleasure of working with Guéna over the past 3 years, where she played a key role as the Global Product Owner on Adobe Experience Platform at Allianz Trade. 

She contributed to the rebranding of Euler Hermes to Allianz Trade, involving 57 websites across multiple regions, and managed the delivery of specific components to improve our digital market engagement. 

Guéna has strong technical and coordination skills and is comfortable in an international environment.

Olympe Epee

CRM and WEB IT Manager at Allianz Technology 

October 2024

I had the privilege of working with Guéna for over three years, during which she consistently impressed me with her calm and composed approach, even in high-pressure situations. As the Global Product Owner for Adobe Experience Platform at Allianz Trade, she successfully led Upgrades of our Adobe Experience Manager platform, managing multi-country implementations and ensuring digital accessibility across all regions.

Guéna’s leadership, foresight, and problem-solving skills were instrumental in delivering a quiet transition, improving both our platform’s performance and accessibility standards. Her ability to manage complex, multi-country projects while fostering collaboration made her an invaluable asset to our team.

Deepumon D

System Software Specialist. Frontend developer at Allianz Technology

September 2024

I am delighted to provide this recommendation for Guéna, with whom I have had the privilege of working for over three years. Guéna consistently displays a calm, composed demeanor, even in the most challenging situations. 

Her deep understanding of our project’s intricacies and her ability to foresee and prevent potential issues have been invaluable to our team. Her knowledge and leadership skills guide the team towards smooth and effective execution, always ensuring that we stay on track and achieve our goals without any setbacks. Her ability to communicate clearly and foster a supportive environment has made her a pleasure to work with. 

Guéna’s patience, understanding, and forward-thinking approach allow our team to move forward confidently, knowing that we are in capable hands. I have greatly enjoyed our collaboration and look forward to continuing our partnership. I highly recommend Guena for any future projects or endeavors she may undertake.

Chu-Yun Huang

Digital Marketing Project Manager | Web Management | Campaign Management | Marketing Automation at Euler Hermes

November 2020

I have worked in Guéna’s team for more than a year in Euler Hermes Group, it was such a pleasure in my professional life. 

She is a gifted Project Manager who really understands how to lead her team to delivery everything with high standard and to support her team with her energy, optimism & by carrying her team together towards the right direction. In Euler Hermes, she has managed 2 roll-outs of 50+ websites for 40+ business unites in Allianz universe. 

Her biggest strength is her ability to manage conflicting priorities in a fast-paced & high-pressure situations. I was blessed to be mentored by 

Guéna during my career in Euler Hermes, she has my upmost recommendation if you are looking for a top Project Manager !

Stay Connected

Let’s Keep in Touch

Feel free to reach out with any questions, collaborations, or opportunities. I’m here to help!

Mobile

+33 6 60 13 81 78

Email Address

gcyprien@gmail.com

Complete the form below with your message :

Focus on Hermès project

Featured Videos & Insights

Hermès – La Maison des Carrés (AQKA Paris)

Managing work between AKQA and Hermès teams with the illustrator Pierre Marie who works with Hermes artistic director Bali Barret on the design of silk scarves. An E-Store with +600 products to buy in 27 countries.

Hermès – "Zebra Pegasus" (AQKA x Rogier Wieland Studio )

Piloting of AKQA team, outside vendors and the best in class creative, Art Directors, UX Designers who make the editorial contents and animation movies such as the key product “Zebra Pegasus”.